Copywriting « Red Rooster Group
Copywriting

Copywriting for Compelling Communications

Red Rooster Group is a full-service marketing agency. That means we’re just as interested in what your communications say, as how they look. In fact, we see the two as inter-connected and offer complete creative strategy, concept development, and writing services to promote your organization. The ability to think, create, convey. That’s what sets Red Rooster Group ahead of other design firms.

BROCHURES

Jewish FederationFUNDRAISING BROCHURE

This brochure for a Jewish nonprofit organization, explains how donors’ contributions are put to use in all areas of Jewish Life.
> Federation Brochure

Behrman House Consulting GroupBUSINESS SERVICES

When Behrman House started their consulting group, we created a more focused message for their brochure and website.
> Behrman House Brochure

Reflexions DataBUSINESS SERVICES

This website development company wanted a folder with inserts and technical data sheets. Instead, we recommended an image-oriented brochure written in a friendly voice that would appeal to the designers they were targeting.
> Reflexions Data Brochure

Breathe EasyDIRECT MAIL

To promote an air purifier that uses UV light, we created separate brochures with benefits written specifically for consumers and businesses.
> Air Probe Consumer Brochure
> Air Probe Business Brochure

NEWSLETTERS, PUBLICATIONS

Alumn HeaderALUMNI MAGAZINE

We launched this magazine to promote a camp’s alumni association. The publication features articles and alumni profiles.
> Alumn. Magazine #1

HazonFUNDRAISING GUIDE

We edited and re-wrote sections of this fundraising guide to help fundraising bike ride participants to raise more money.
>HAZON Ride Guide

Westbridge AcademyNONPROFIT NEWSLETTER

This is the first newsletter for the Child Development Center, a special needs school, and they had a lot to say. Headlines, subheads, callouts and captions convey a lot about the school without reading more.
> Child Development Center Newsletter

Monmouth Custom BuildersBUSINESS MAGAZINE

We created this publication to promote a contractor. Focused on photos, the copy describes their specialty in creating luxury homes.

> Monmouth Custom Builders Magazine

FUNDRAISING

Pratham Case for SupportCASE FOR SUPPORT

To help the largest literacy organization in India to focus their fundraising message, we created this Case for Support which presents a compelling case for supporting the organization.
> Pratham USA Case for Support

The Heroes Project FUNDRAISING SPONSORSHIP PRESENTATION

The Heroes Project inspires hope in veterans who have lost their limbs through a series of climbs to the 7 highest peaks in the world. This presentation was designed to solicit $300,000 in sponsorships for the climbs.
> Heroes Project Sponsorship Presentation

Jewish Federation EventFUNDRAISING EVENT INVITATION

We use event invitations as an opportunity to promote the organization’s mission. In this case, we tied the speaker to one of the agency’s themes to help donors understand the impact of their contribution.
> Jewish Federation Event Invitation

Resource FoundationFUNDRAISING EVENT INVITATION

This nonprofit was looking to appeal to a younger audience. We featured statistics about the organization’s impact and description of the problems they address.
> Resource Foundation Event Invitation

ADS

Self HelpNONPROFIT SENIOR CARE

Getting help for a senior can be confusing. This ad takes the caregiver’s perspective and offers help.
> Selfhelp Senior Source
> See more ads

WEBSITES

Pratham WebsiteNONPROFIT WEBSITE

The website for the US division of the largest educational organization in India helps potential donors understand the literacy problems and get involved in the organization.
> Pratham USA

Westbridge AcademyNONPROFIT WEBSITE

We created a website to promote the unique approach for this special needs school. The site keeps parents and educators at the school districts informed about school activities and related news.
> Westbridge Academy

Student AdvocacyNONPROFIT WEBSITE

This website serves as a tool to the parents looking for support for their child with special needs or other problems in school.
> Student Advocacy

EcoroadsBUSINESS WEBSITE

The extensive website introduces a new ingredient crucial for road construction, providing evidence of the product’s efficacy.
> Ecoroads

SERVICES | MISSION | WHY RED ROOSTER GROUP | TEAM | WORK

Red Rooster Group IconRed Rooster Group is a New York based graphic design firm that creates effective brands, websites, and marketing campaigns to increase your visibility, fundraising, and communications effectiveness. Contact us at info@redroostergroup.com.