Every dollar spent on marketing is NOT a dollar less for service. In fact, spending on marketing may well make your organization better able to achieve its mission.

When you think of volunteers, think of retired professionals who can help your organization build capacity.

Giving your branding team the tools and time to do its job is a big part of getting the job done right.

Your nonprofit wants to ratchet up its brand visibility but who do you ask for the money?

Don’t leave people guessing. How you ask for outside help makes all the difference in the quality of responses you get.

The Connecticut Association of Nonprofits’s 7th Annual Conference is built around the theme of: Imagine. Innovate. Impact. Keynote speaker William Strickland, the President and CEO of Manchester Bidwell Corporation will address the Art of Leadership and the Business of Social Innovation, in what is being billed as a simple, optimistic message for leaders: give people the tools they need, […]

Last night, the UJA-Federation held a reception celebrating 25 years of its Management Assistance Program, its internal volunteer matching service to provide help to its 150 funded agencies. MAP consultants have worked on more than 1,100 projects for UJA-Federation beneficiary agencies. Services have included strategic planning, board development, marketing, branding and creative services. Red Rooster […]