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Red Rooster Group Wins MARK Award
Red Rooster Group Wins MARK Award

Find out how this innovative direct mail kit caught the attention of prospects and won a cable industry award for best promotion.

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26th Aug 2010Posted in: Blog, Business Marketing, Fundraising & Events, GALLERY, Red Rooster Group News 1
FUNDRAISING: Effective Direct Mail Techniques
FUNDRAISING: Effective Direct Mail Techniques

I just received a direct mail piece from Audubon that I think is effective (of course I don’t know what actual results were). Here are the elements and graphic techniques that I think make this piece appealing:

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24th Jun 2009Posted in: Blog, Nonprofit Design, Nonprofit Fundraising, Nonprofit Marketing Comments Off on FUNDRAISING: Effective Direct Mail Techniques