This ad for a Jewish Federation agency, a nonprofit organization, that supports a range of social service programs, conveys the agency’s wide impact across different populations. Links See other marketing work for Jewish Federations. See how we support Jewish organizations. See more ads.

Parody of movie poster promotes voter outreach party

Does this ad endear you to union DC37 and make you want to act on their behalf? The ad is a lost opportunity to build support for the union. Instead it isolates the public and is not likely to generate the intended result. Here’s why and what they could have done instead: