Learn from the mistakes of others. By looking at what isn’t working on your competitor’s websites, you can improve your own site.

Your nonprofit’s tagline helps make your organization more memorable. Craft it carefully.

The annual Tagline Awards are back from Nancy Schwartz and the Getting Attention blog. Your nonprofit or foundation could be one of this year’s Getting Attention Nonprofit Tagline Award winners! A strong tagline does double-duty — working to extend your organization’s name and mission, while delivering a focused, memorable and repeatable message to your base. […]