CLIENT: Willdan Energy Solutions / Con Edison

When Willdan Energy Solution was chosen to implement Con Edison’s small business energy efficiency program, they turned to Red Rooster Group to get the word out. The marketing campaign included direct mail and a sales kit with case studies on businesses that had saved money through the program.

Inserts

The inserts showcase small business owners photographed at their place of business. The two-sided cards describe the energy and cost savings achieved by each business and fit into a 4×9.5 folder to make it conducive for sales people to hand out in person. A color band across the top of each card identifies the type of business to make it easy to access the library of relevant case studies.

Posters

The case studies were adapted to posters for use at business fairs.

Links

• See more business marketing case studies.
• See Red Rooster Group’s commitment to the environment.
• Contact Red Rooster Group for help with your marketing.

Red Rooster Group is a New York based graphic design firm that creates effective brands, websites, and marketing campaigns to increase your visibility, sales, and communications effectiveness. Contact us at info@redroostergroup.com.

Comments are closed.