Nonprofit Branding Expert & Public Speaker
Principal of Red Rooster Group, a branding agency that builds and strengthens and nonprofit brands.
Founder of Nonprofit Brand It!, the primary hub for information and services on nonprofit branding.
Howard Adam Levy’s LinkedIn page
Industry-Recognized Brand Strategist
Throughout a 20-year career devoted to helping nonprofits improve their marketing, Howard has helped countless organizations launch new branding programs, gain visibility, increase membership, promote fundraising events and increase donations. His firm specializes in integrated campaigns that leverage the best of strategy, message and design through print and online media.
Award-Winning Designer
His award-winning designs include branding programs, publications, and promotional campaigns for fundraising events.
Speaker at Top Nonprofit Venues
Author on Nonprofit Branding & Marketing Issues
Howard has written extensively on the branding, naming, and marketing issues for publications and websites such as Guidestar, Fundraising Success, Board Member, Nonprofit Advantage, Charity Channel among others. Long an advocate for empowering nonprofits, Howard founded the Nonprofit Brand Institute to provide information, resources and advice to help nonprofit create strong brands. His blog helps nonprofits understand the trends and issues facing the sector.
Volunteering, Leading, and Serving on Nonprofits
Howard is deeply engaged in the nonprofit community, increasing the professionalism, structure and visibility of various organizations. His leadership roles have included serving as President of The Executive Forum, Marketing Chair for Governance Matters, Membership Chair for SPARK, and Design Director for the J2J Network. As a member of the Executive Committee for Hazon, the largest Jewish environmental organization in the United States, he improved their fundraising results and was named Hazon’s Person of the Year.
Providing Pro Bono Services
Howard has provided over 3,000 hours of pro bono services to nonprofits over the course of his career. As a member of the UJA-Federation’s Management Assistance Program and Pro Bono, Inc., he has helped organizations to launch new initiatives, promote programs and improve their fundraising.
Supporting the Nonprofit Sector
In addition to promoting nonprofit conferences such as the Craigslist Nonprofit Bootcamp and the NJ Center for Nonprofits conference, Howard has lobbied in Washington, DC for funding for nonprofits, has hosted a monthly Nonprofit Consultants Dinner and co-produces Ask the Experts events which give nonprofit organizations access to the specialized advice.
NONPROFIT & BUSINESS LEADERSHIP ROLES
- Member, Association of Fundraising Professionals
- Member, Independent Sector
- Participant, Baruch College Mentor Program, 2011 – present
- Conference Sponsor, New Jersey Center for Non-Profits, 2009, 2010, 2011
- Consultant, Behrman House Consulting Group, 2010
- Executive Committee, Hazon’s New York Jewish Environmental Bike Ride, 2008, 2009, 2010
- Person of the Year, 2009
- Top Ten Fundraiser, 2008, 2009
- Founder and Captain, Team Brooklyn, 2009 – 2010
- Sponsor, Craigslist Nonprofit Bootcamp, 2008
- Partner, Advice-Link: Events for Nonprofits, 2007 – Present
- Founder and President, Nonprofit Consultants Dinner, 2006 – 2010
- Marketing Chair, Governance Matters, 2006 – 2009
- Steering Committee, SPARK Design Group, 2006 – 2007
- Consultant, UJA-Federation Management Assistance Program, 2004 – Present
- President, Executive Forum, 2003 – 2005
- Design Director, J2J Network, 2002 – 2004
- Founder & President, TechNet, 2001 – 2002
- Consultant, Pro Bono, Inc., 1992 – 1994
JUDGE
- Baruch Zicklin School of Business Entrepreneurship Competition, 2009, 2010
- Student Advocacy’s Overcoming the Odds Awards, 2007
- Hazon’s NY Jewish Environmental Bike Ride Allocations Committee ,2008
- National Alliance for Excellence Scholarship Awards, 1994 – 2004
AWARDS
- American Graphic Design Awards
- APEX Awards for Excellence
- Art Directors Club of New Jersey
- Jersey Shore Public Relations & Advertising Association Awards
- Jewish Community Center Association Competition Awards
- MARK Award for Excellence
- New Jersey Ad Club Award
- Paragon Award
- Pre-Miere Award
- Print New Jersey Award
PUBLICATIONS
- American Corporate Identity 11
- Best of Business Card Design
- Best of Letterhead Design 3
- Direct Response
- Effective Sales Catalog Design
- Graphic Design:usa
- Logo Lounge 7
- Trademarks 12
